Partnership with Kadokawa Group of Japan
Intercontinental Group of Hong Kong and Kadokawa Group of Japan announced their new partnership for mutual co-operation to the entertainment and relevant industries on November 28. Intercontinental and Kadokawa are joining together in an agreement for a new partnership that will not only extend the scope of their mutual business interests, but also elevate them to a higher plane. The main strategies for business development by both parties in the present partnership may be subsumed under 6 areas:
- Film Production
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- Film Distribution
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- Video Distribution
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- Cinema Development
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- Gaming Products Development and Distribution
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- Multimedia Content Provision
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Through the present large-scale partnership between Intercontinental Group and Kadokawa Group, both parties will be able to fully utilize their own individual strengths for a substantive cross-fertilization of experience and talent in areas such as branding, promotion and marketing, distribution, and film production. Especially, in film production, both parties aim at creating opportunities and further room for development in the industry, and will be dedicated to taking every opportunity to work with the best of the best in Hong Kong's movie industry. Complementing each other in their pursuit of common objectives, the partnership will create a "Mega Content Provider and Distributor" which will expand the relevant markets in Hong Kong and neighbouring areas on a comprehensive basis.
Intercontinental-Kadokawa Partnership Press Release
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